Demographics - Product Overview

About

Our users opt-in to share their core demographic data with us, so unlike some other providers this is data is declared and not inferred.

Schema

NameTypeOptionalDescription
user_idSTRINGNPermanent and unique user ID.
date_of_birthDATEYDate of birth, truncated to the start of month, or start of year
genderSTRINGYThe user's declared gender, one of: Male, Female or Non-binary
countrySTRINGYThe two letter country code, based on the user's location at registration

Delivery

Method

Frequency

Format

Parquet + Gzip

Sample

Available on request